Simply we always using UI/ UX Design in the pronunciation but are confused about the actual meaning of both because both are completely different…
In this digital era of technology, we are all connected and aware of websites and applications. And for people who are directly or indirectly working in IT industry, UI and UX design are two of the most known words, also the most misunderstood words. Simply we always using UI/ UX Design in the pronunciation but are confused about the actual meaning of both because both are completely different.
Normally, we think that a UI designer is equivalent to a graphic designer. In the real world, UI (User Interface) have much a different and broad identity. The two different stages of a good product are design and development. Reaching the final stage of UI Design of a product is not an easy or simple task. A UI designer has to undergo and do a lot of tedious work to reach a perfect stage of product UI. The work involved in creating any product includes Analysis, Flowcharts, Feedback, Prototypes etc.
While choosing a website and app, consumers will prefer a product having powerful functionalities along with a better-looking design. A good interface attracts users while using the product. A good combination of Colour theme, Images, Font-family, screen layout, transitions, animations and every micro element must all be designed and placed well. When the appearance of the interface is able to exert a large impact on the user, means they enjoy the product and also, they likely use that product. Designers have the responsibility to collaborate all things in the finest way and create the look and feel of the user interface.
Only having a good UI is not enough. UX also matter to make a smooth journey while interacting with the product. The term "UX" stands for "user experience." The way a user interacts with the app determines their overall impression of it. How the user interface elements created by UI Designer, will guide or navigate a user during interaction. Does the users can effectively complete their task easily or struggling with the elements. Experience and Interface both are participating equally so this is the main reason why UX designers are concerned about the User Interface. They are responsible to determine the structure of the interface and functionalities. In short, UX Designers design how the interface works. How the product will organize, navigate and operate to the user and how can relate an element with another one. If the experience is good and feels seamless, the user will have a good experience and surely will enjoy the product. But if navigation is complicated or confusing, then the lack of satisfaction is likely.
Creating a product with a seamless and smooth experience, it’s very important to do research on what users expect from the product. By organizing usability testing sessions where real users will go through the process and the functionalities to track that UI and UX Designer are on the proper path. Then it’s time to create low fidelity wireframe, after the consideration of all the iterations the high-fidelity mock-ups starts taking shape. When all the efforts are aligned in a proper way, the result will seamless and extraordinary.
No product is an island. A product is more than the product. It is a cohesive, integrated set of experiences. Think through all of the stages of a product or service – from initial intentions through final reflections, from first usage to help, service, and maintenance. Make them all work together seamlessly.
- Don Norman, Inventor of the term “User Experience”